The TrueStar Group

About us

TrueStar is an airport retailer that has provided luggage protection and support services to passengers all over the world for over twenty years.

Airport Retail Experience

TrueStar makes the airport experience easier, more convenient and more connected.

Travel should be experienced with peace of mind. This is why TrueStar offers a complete range of solutions for departing travellers.

With its baggage wrapping, protection and tracking service, TrueStar takes care of the personal belongings of those who choose to travel by plane.

The priorities that guide our choices

The TrueStar values are the company’s DNA and guide every operational and commercial action.

Airport partners

At the heart of TrueStar’s business is extensive knowledge of its customers, travellers passing through airports. Our ability to meet their needs is supported by integrated systems that optimise performance and synergies between each airport partner, offering constant transparency and real-time numerical data .

Direct local presence

Direct operation in the local market is an added value in TrueStar’s global business model. By operating personally in each country where it is present, the company continues to acquire incomparable knowledge and understanding of the various local realities.

Financial results

TrueStar’s solid operating model, continuous innovation and direct local presence are aimed at providing stakeholders with constant financial results. Solidity and success are made possible through the achievement of consistent results for the airports, customers and partners involved.


The TrueStar brand benefits from the solid values associated with its heritage: quality, innovation, solvency and lasting relationships. Its solid international position means that:
- Employees enjoy real opportunities for personal and professional growth;
- Airport partners can rely on constant and profitable performance;
- Suppliers can count on agreements being met;
- Airports benefit from the company’s solid competence and solvency

Figures that speak of success

TrueStar in numbers


Years in business


International airports


Wrapping points




Wrapping machines

+ 620

Vendors and employees worldwide

4.6 Mio

Suitcases wrapped each year

32 Mio

Euro in turnover

Local talent

midset globale

Care for the environment

and eco-wrapping

Made-in-Italy quality

and high standards

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